The New Begining

The last day of 2010 is not just the end of a decade, it is the beginning of a new and exciting time in the long history of Mehron. Founded in 1927 in New York City, Mehron has been serving the Makeup needs of the Professional Theatrical Community, Innovations in Beauty Makeup and the Makeup Choice of Award Winning Face Painting Makeup Artists and Body Painting Makeup Artists around the world.

2010 was a banner year for Mehron Makeup introductions including Celebré Pro HD Make-Up, The Makeup Foundation for the High Definition Era,that provides flawless coverage in hues for any skin tone on earth, made with time tested skin caring and protecting ingredients to naturally enhance and highlight the beauty of your skin. Re-introduced to the Beauty Makeup Collection of Mehron was an updated and versatile line of New! E.Y.E. Lashes, a product that the Mehron Founder, Mehron Melik took great pride in when first introduced during the heyday of the Showgirl and Night Club Era of the 1950's.

For Face Painting Makeup Artists and Body Painting Makeup Artists, Mehron complimented its world renowned collection with the Mark Reid™ Signature Brush Set, made to the detailed specifications of the Award Winning Body Painting Artist, Mark Reid. The Mark Reid™ Signature Brush Set was released in conjunction with Mark Reid™ GlitterMark an easy to use Body Painting Accent Makeup. Expanding the Paradise Makeup AQ water based cake makeup, co-created by the incomparable Jinny, the First Lady of Face Painting, Mehron introduced Paradise Makeup AQ Prisma BlendSet , an extraordinary addition to the Makeup of Face Painting and Body Painting Makeup Artists. Airbrush Template for the working Face Painting Makeup Artists were added to cut the time when doing mass Face Paintings at events.

The entire Line of Halloween Makeup was revamped and repackaged with updated instructions and detailed photos so that everyone can achieve Character Creation with Makeup for Halloween, Theatrical Productions, Costume Parties and Masquerade Balls.

In 2010, the Beauty Press of the World took notice of Mehron, featuring and recommending Mehron Beauty Makeup in Magazine and Feature Stories touting the effectiveness, color saturation, natural ingredients, durability and Beauty Enhancing Properties of the Mehron Beauty Makeup Collection.

Throughout 2010, Mehron Makeup made appearances at The Grammy Awards, New York Fashion Week, and Face and Body Painting Competitions around the world, with First Place Awards going to Face and Body Painting Makeup Artists sponsored by Mehron Face and Body Painting Makeup. Mehron sponsored and participated in many Makeup Events, Conventions and Competitions throughout the year where Mehron Makeup Artists wore the coveted MEHRON Tanks , apparel that throughout the years has been absconded from Mehron Makeup Artists at these events. Mehron has now made the official MEHRON Tanks. available to everyone.

2011 promises to be another year of Mehron Makeup innovations and introductions that will expand and enhance all of the Mehron Makeup Collection from Clown Makeup to Extreme Beauty Makeup. The Researchers and Developers of Mehron Makeup work throughout the year to perfect and improve Mehron Makeup for the Professional Makeup Artist which benefits everyone who uses Makeup.

Merry Christmas from Mehron

During this week of the Commemoration of Christmas, Mehron would like to extend wishes for a Merry Christmas to all who celebrate around the world, and in the spirit of Christmas pray that Peace and Tranquility will become the normal state of affairs. May everyone around the globe enjoy the the spirit of Christmas.

Holiday Gift Ideas from Mehron

When looking for a Holiday Gift Idea that is unique, useful, appreciated and gratifying visit an Authorized Mehron Retailer near you, located around the world. The Holiday Gift of Makeup is not a new idea, giving the Professional Makeup of Mehron is a new twist to Holiday Gift giving. Mehron Makeup has been a trade secret of Professional Performers and Makeup Artists for over eight decades. In the era of the Internet and through a vast network of Independent Mehron Retailers , Mehron Makeup is accessible to everyone.

Even with a Holiday Gift List filled with people of varied interests, Mehron Makeup has the gift you want to give. Thousands of professional and amateur clowns around the world means that there are thousands of people who have a clown on their gift list. If you wanted to know where do clowns get their makeup, Mehron is the answer. Mehron Makeup has been manufacturing the Professional Clown Makeup that has starred in the three rings of the Greatest Show on Earth for over eighty years. If you are not over eighty years old, you have seen a clown in Mehron Makeup. Mehron Clown Makeup was called upon to supply the Makeup to the students of Ringling Circus Clown College, and has been delivered to their Circus Tents for decades.

With tens of thousands of Thespians in the world, there are tens of thousands of people who have a Performer or Performing Arts Student on their Holiday Gift List, Mehron Makeup has Makeup for both. As a leading manufacturer of Theatrical Makeup for over eighty years, Mehron Makeup is the Makeup to the stars. Appearing on the faces of stars from Broadway to Hollywood and on the stages of University and Community Theater Groups, Mehron Theatrical Makeup is a perfect gift for Performers and Performance Students. With specialty Student Makeup Kits geared to the studying performer, and a selection of Theatrical Makeup that is on the dressing tables of theaters around the world, Mehron Makeup can provide an appreciated Holiday Gift.

Tens of Thousands of People have a Professional or aspiring Makeup Artists on your Holiday Gift List, Mehron Makeup has the Professional Makeup that has been carried in Makeup Kits since 1927. With a constantly expanding line of Makeup, the choice of Professional Makeup by Mehron is a easy gift to give to any Makeup aficionado on your Holiday Gift Giving List.

Face Painting and Body Painting Artists love Mehron Face and Body Painting Makeup, the Makeup that has been used for years by Award Winning Worldwide Face and Bodypainting Makeup Artists. Whether a dabbler in this ever growing art form or a serious artist, every Face and Body Painting Makeup Artist will love the gift of the award winning Face and Body Painting Makeup of Mehron.

Mehron Beauty Makeup is the Professional Extreme Beauty Makeup used on the runways of fashion shows, it is the perfect Holiday Gift for everyone. From skin serum to bronzing gels, dynamic colors to natural foundations, Mehron Beauty Makeup has a Holiday Gift for everyone. Find an Authorized Mehron Retailer near you to get the Holiday Gift that will be appreciated and used everyday.

Fashion 360 Magazine Touts Mehron

Mehron Beauty Makeup is like a secret that has been let out of the bag. With successful presentations during the last three New York City Mercedes-Benz Fashion Weeks in conjunction with International Fashion Designers, and an exclusive showing at Rock Fashion Week in Miami, the Beauty Press continues to discover the Beauty Makeup Products of Mehron and to recommend them wholeheartedly. Writing for Fashion 360 Magazine in the Fashion/Style Section, writer Kenya Joseph gave Mehron Beauty Makeup Products a stellar review. Not only did Kenya Joseph appreciate the newer additions to the Mehron Beauty Makeup Collection such as Celebré Pro HD Make-Up , the article also called attention to Mehron Beauty Products that Professional Makeup Artists have been using for years, such as Barrier Spray and the gorgeously rich colors of L.I.P Liner Pencils and the true life colors of eye makeup available through Mehron.

Writer Kenya Joseph related the long history of Mehron Makeup and worked it throughout his article as he realized that Mehron Beauty Makeup did not just pop up as another passing fad, but has been building a reputation of quality and consistency in the world of Professional Makeup for over eight decades. Kenya is right to say, " Mehron Takes pride in paying homage to their storied history", for it is a history that is unmatched in the production of Makeup. The Article by Kenya Joseph hints at a history that includes providing makeup to stars and wounded servicemen alike. The History of Mehron Makeup, Founded in the New York City in 1927 is a living history that continues to live and add to the legacy over eighty years later.

Once an exclusive secret of Professional Performers, then of Makeup Artists, Mehron Makeup counts as their loyal clients, the Clowns of the World, Dancers, Ballerinas, Opera Stars, Broadway Stars, Hollywood Stars, Music Stars from every style for over eighty years, Fashion Models, Face Painters, Body Painters, Special Effects Makeup Artists and now everyone as the secret of Mehron Beauty Makeup is revealed by articles like that written by Kenya Joseph in Fashion 360 Magazine.

Throughout the years, Professional Makeup Artists assigned to the dressing rooms of Theaters, Ballets, Operas, Modern Dance and the sets of Hollywood and Burbank, have reached in to their Makeup Kits and applied the Professional Makeup of Mehron, within the industry the name was known, so much so that in the 1950's, when the Television Game Show, "What's My Line" wanted to feature Mehron Makeup as the maker of False Eyelashes they had to invite the wife of the founder to be the guest because the name Mehron would instantly be recognized by the celebrity panel.

Mehron is proud of its storied History and continues to add to its History with each new innovative makeup product introduction across all Makeup Lines, from Clown Makeup to High Fashion Beauty Makeup, from Special Effects Makeup to everyday Beauty Makeup. Mehron continues to be proud of its history of producing, innovating, researching and perfecting Makeup for everyone. As Mehron Makeup continues to receive write-ups and media features, it is no longer the secret that only the Professional Makeup Artist reaches for, it is the secret that everyone is whispering about.

Celebré Pro HD Make-Up on Hue Knew It

Yet another Jet Set Beauty Blog has picked up on Celebré Pro HD Foundation Make-Up by Mehron. In a on the Hue Knew Blog positing on December 14, 2010 titled, Jet Set Beauty: Your Insiders Guide to Foundations, the writer states, "Need to cover up some hiccups? Mehron Celebre Pro HD Makeup ($9.95, mehron.com) is the pro makeup artist’s choice, but can be used by the average person. It’s an oil-free, fragrance-free cream makeup that gives you a smooth, buildable coverage that isn’t greasy and works for all skin types. With a palette of 20 colors you can definitely find the right shade for yourself." In the phrase, "Mehron Celebre Pro HD Makeup ($9.95, mehron.com) is the pro makeup artist’s choice, but can be used by the average person.", the writer could have said, " Mehron Celebre Pro HD Makeup ($9.95, mehron.com) is the pro makeup artist’s choice, but should be used by everyone."

As Professional Makeup Artists are stocking their Makeup Kits with Celebré Pro HD Make-Up 20 Color Palette to be prepared for any skin tone that they encounter on assignment. From Fashion Magazine Shoots, to Runway Presentations, Professional Beauty Makeup Artists are arming themselves with the newest Foundation Introduction by Mehron Makeup. Formulated with natural ingredients to nourish and protect the skin, Mehron Celebre Pro HD Makeup is contains high density color pigmentation that is consistently even, insuring that the shade, hue and texture of the application can be counted on every time. With over eight decades of Makeup Expertise, Mehron has applied their knowledge to producing the Foundation Makeup for the Future, now.

There is no doubt about it, Mehron Celebre Pro HD Makeup is definitely for everyone. The depth of the application is in your hands with the Foundation Makeup that contains the skin saving nutrients of Pomegranate, Aloe Vera and Vitamin E, all with centuries of use for their skin smoothing, healing, and revitalizing properties.

The Hue Knew It Blog is another in a long list of media coverage since the introduction of Mehron Celebre Pro HD Makeup, at the New York Makeup Show in the Spring of 2010. Mehron Makeup with a reputation in the Performance Community for its quality and consistency continues to introduce beauty products that are stepping out of the spotlights of Broadway and Hollywood and into the lights of everyone's Makeup Mirror around the world. William Shakespeare taught us that we are all actors on the stage of life, Mehron Makeup wants everyone to experience the same treatment as the stars of the Entrainment World. Mehron Celebre Pro HD Makeup was introduced in affordable consumer friendly sizes so that everyone can be a star on the stage of life. Whether you prefer a sheer natural foundation look or one with a heavier coverage, Mehron Celebre Pro HD Makeup is the right choice, providing builable coverage the depth of your Foundation Beauty Makeup is in your hands with the Foundation Makeup of the High Definition Age.

Christmas Colors in the Pure Foundation Makeup

In 2010 Mehron Makeup introduced the Foundation of the Future, Celebré Pro HD Foundation Make-Up at The New York Makeup Show. Celebré Pro HD Foundation Make-Up was developed for the uncompromising scrutiny of the High Definition Age. With High Definition Television, Film and Video showing closeups as never before, this new age of media demanded a Foundation Makeup that presented an even, smooth, unblemished coverage that was natural in appearance and color concentration. Taking the lessons learned from over eighty years in the production Theatrical Makeup, the researchers and chemists at Mehron formulated a Foundation Makeup with a hue for all the skin tones on earth. In shades that range from Alabaster to Black and includes the subtleties of color that incorporates, Dark Egyptian, Ivory Bisque, Light Cocoa, Light Ebony and True Tan, the true to life Foundation Makeup of Celebré Pro HD Make-UP is ready to provide a foundation for the high definition world of everyday life.

Buried within the ingredients of the naturally based, skin protecting, Foundation Colors of Celebré Pro HD Make-Up are the colors of the Christmas Season. The red of the Pomegranate and the green of the Aloe Vera Plant are key components of the High Definition Foundation Makeup of the future, that is here today. Completing the skin protective formulation of Celebré Pro HD Make-Up is the powerful antioxidant of Vitamin E. This trio of time tested skin replenishing, protective ingredients along with the color expertise of Mehron Makeup makes Celebré Pro HD Make-Up a Foundation that looks and feels natural on any skin tone.

Celebré Pro HD Make-Up makes a perfect additional gift of the Holiday Season for everyone. Although used by Professional Makeup Artists at Fashion Shows, On Broadway, In Hollywood and throughout the Television Industry, this Professional Makeup is offered in affordable consumer sizes for the Star on your Holiday Gift List. You may not be able to see the red and green of Celebré Pro HD Make-Up , it is there, protecting and nourishing the skin with every foundation makeup application each and every day. The Mehron Professional Standards that are expected by the Performance Industry and Professional Makeup Artists around the globe are all present in every shade of Celebré Pro HD Make-Up making it the Beauty Makeup for everyday. As a gift or a treat for yourself, the affordable true color of the High Definition Age is here for you during this Holiday Season and each and every day of the year.

The Ghost of Christmas Past is Present

The Mehron Blog, now in its third Holiday Season has recommended the gift of Makeup for the people on your Holiday Gift List. The Gift of Professional Mehron Makeup is an ideal Christmas Gift for people in all walks of life. Mehron Makeup offers Makeup Collections for everyone, from Beauty Makeup for everyday wear to specialized Makeup for Clowns, Thespians, Dancers and Face and Body Painters. The focus of the November 12, 2008 Mehron Blog was the expansive Palette for the Face and Body Painter and was entitled:

A Christmas Makeup Gift

Do you have a creative artist on your Christmas gift giving list? You know the one who is imaginative, creative, and inspired by colors. A person that just loves the idea of a new way to use colors, maybe an aspiring Face Painter or Body Painter. Mehron, the Face and Body Painting Makeup innovator has just the gift for you. You will be giving a Christmas Makeup Gift that is on the Christmas list of Professional Makeup Artists and Face and Body Painters throughout the world.

The perfect Christmas Makeup Gift for the inspired Makeup Artist either Professional or Student is the 30 Color Palette of Paradise Makeup AQ by Mehron. This Water Activated Makeup was developed in conjunction with Jinny, an award winning Body Painter with an International reputation for innovative Body Painting Designs. A Makeup Christmas Gift of Paradise Makeup AQ will definitely excite even the Professional Makeup Artist, image the thank you that you will receive when you present the student or inquisitive Makeup Artist with A Makeup Christmas Gift containing a sturdy plastic Makeup Kit with thirty of the vibrant colors of Paradise Makeup AQ.

This Christmas Makeup Present will bring hundreds of hours of creative fun for a student of Makeup or a lover of colorful Professional Makeup made by the leading Theatrical Makeup folks at Mehron. If you should be lucky enough to have a Professional Makeup Artist on your Christmas gift giving list, you don't have to search the world for an appropriate Christmas Makeup Gift for them, this is it. Face Painters and Body Painters will immediately recognize the Paradise Makeup AQ label and the Mehron name and they will remember your Christmas Gift throughout the year as they relish the color selection of high quality water activated world famous Makeup by Mehron

Jinny Body Paints For CHU Sainte-Justine

Jinny, Co-creator of Paradise Makeup AQ, Award Winning Face Painter, Award Winning Body Painter, Consultant to Cirque de Soiel, and native of Canada, donated her time and talents at a Fundraiser at Ogilvy's in Montreal for the benefit of Sainte-Justine UHC, Mother and Child University Hospital Center. Model Mylene Rioux provided the cnavas for the artistic creations of Jinny using Paradise Makeup AQ by Mehron, the newly introduced Paradise Makeup AQ Prisma BlendSets and Paradise Makeup AQ - Brushes.

Attendees witnessed live Bodypainting by Jinny, and got to see first hand the artistic vision and how it is accomplished. Jinny, as co-creator of Paradise Makeup AQ, the water activated cake makeup favored by Professional Body Painting Artists throughout the world, wowed the live audience with her use of color, style and detail in creating a beautifully delicate floral pattern Body Painting on her volunteer Model, Mylene Rioux. The Event was covered by ELLE Quebec , with the Bodypainting by Jinny on Model Mylene Rioux featured on the cover. Combining the recently introduced Paradise Makeup AQ Prisma BlendSets by Mehron, with classic Paradise Makeup AQ, Jinny exhibited her innate use of color innovation and technical detail while participating in the fund raiser for Sainte-Justine UHC, a hospital dedicated to providing innovative and technological health care to Mother and Child.

Sainte-Justine UHC, Mother and Child University Hospital Center has a mission to improve mother, child, and adolescent health in Quebec, by promoting health-care through education, research and applied medicine in pursuit of healthy mothers and children. Sainte-Justine UHC and Jinny, president of Jinny Make-Up Artiste, Inc., have a common bond in not only their pursuit of advancing their respective fields, but also in their commitment to advancing the human experience. The Doctors, Researchers, Scientists and Staff of Sainte-Justine UHC seek to enhance the health and well being of Mother and Child, while Jinny provides the Aesthetic Beauty of Art that feeds the feelings and soul.

You can make a donation to Sainte-Justine UHC to help them in their quest and fulfillment of their mission. You can experience the Art of Jinny by visiting the Web Site of Jinny Make-Up Artiste.

Paradise Makeup AQ Prisma BlendSet

Paradise Makeup AQ Prisma BlendSet is the newest innovation in Face and Body Painting Makeup to join the Paradise Makeup Collection by Mehron. The Paradise Makeup AQ Prisma BlendSet Palette hold eight rectangular cakes that can be replaced as needed. Currently available in eight dynamic color sets, the all new Paradise Makeup AQ Prisma BlendSet Cakes adds a new dimension to the Art of Face Painting and Body Painting. Developed by Mehron to meet the specifications of Award Winning Face and Body Painting Artist, Jinny, the co-creator of the Paradise Makeup AQ Line of water activated Face Painting and Body Painting Makeup, each rectangular cake offers a combination of colors that can be applied in one even stroke with either a brush or sponge makeup applicator.

Since being introduced Paradise Makeup AQ has become a favorite of both Professional and Hobbyist Face Painting Artists for its ease of use and color consistency. Paradise Makeup AQ was joined by Paradise Detailz, Paradise Glitter, Paradise Makeup AQ - Brushes , and now the newest members of the Paradise Makeup Collection are Paradise Makeup AQ Prisma BlendSet and Paradise Makeup AQ Prisma Brush. With colors designed by Jinny, Mehron introduced the first eight color combination of this new Face Painting and Body Painting Cake Makeup in 2010 and is already seeing rave reviews around the world.

Paradise Makeup AQ Prisma BlendSet color combination sets currently include Arc-En-Ciel, Cool, Flash, Fleur, Hot, Patriot, Shadow and Twist. To take your Makeup Art to a new Level, you can see the the colors of Paradise Makeup AQ Prisma BlendSets at Authorized Mehron Retailers including The Paradise Makeup Boutique at Jinny Make-Up Artiste.

Happy Hanukkah

Happy Hanukkah to all those who celebrate this scared time from The Mehron Makeup Family. May the season bring you and your loved ones, peace, health, happiness and joy as you commemorate the re dedication of the Holy Temple in Jerusalem and the miracle of the oil.

Here Comes Winter, Protect Your Skin

Here it comes, the cold, chapping wind of Winter accompanied by freezing rain, sleet, snow and the dry moisture sucking sucking heat of the indoors. Protecting your skin from Winter is just as important as protecting your skin from the Summer Sun, and doing it is easy with Mehron Products. Begin each day with Velvet Finish Primer Serum, with a powerful antioxidant formula of that helps increase the production of collagen and decreases the look of fine lines and pigmentation that are the result of aging, weather and pollution. This skin protecting essential contains Aloe Vera, Vitamin C and Vitamin E, all in absorbing formulations developed by the Mehron Team of Chemists and Researchers. The stabilized formulation of Vitamin C in Velvet Finish Primer Serum, enables this powerful antioxidant to help your skin win the battle against the elements. Velvet Finish Primer Serum not only puts a layer of protection between your skin and Winter, it also provides you with a smooth, even skin texture creating a perfect Makeup Canvas.

After your skin treatment with Velvet Finish Primer, the Makeup Foundation of the Future is here today, Celebré Pro HD Make-Up , containing another army of skin protecting soldiers, Pomegranate, Vitamin E, and Aloe Vera, this Foundation Makeup made for every skin tone on earth was developed for the High Definition Age. Celebré Pro HD Make-Up provides perfect buildable coverage in a hue for your skin. With its weather protecting formulation, and skin moisturizing ingredients, Celebré Pro HD Make-Up ,will help in the battle against Winter while providing a beautiful, flawless foundation. Premiered at New York Fashion Week, the Foundation of the Future, Celebré Pro HD Make-Up , is available around the world at Authorized Mehron Retailers. This Foundation Makeup is not just for the Stars of Film, Stage and Videos and the Runway Models of prestigious Fashion Shows, Celebré Pro HD Make-Up is for you, the Star of your Life. Treat yourself or a Holiday Gift Recipient to the amazingly natural, enchantingly beautiful hues and texture of Foundation Makeup of the Stars, Celebré Pro HD Make-Up .

To add a summer glow to your skin throughout the Winter, Aura Bronzing Gel by Mehron can be used in conjunction with Celebré Pro HD Make-Up, just like Celebrity Makeup Artist Raedawn Johnson does when she applies Makeup to the Stars of Music Videos and the Fashion Models of New York Fashion Week. Aura Bronzing Gel will also help to fortify and protect your skin from the ravages of Winter. Containing a super-hydrating skin-smoothing extract blend comprised of Lemongrass, Ginseng, Chamomile, Comfrey, Cucumber, Aloe Vera gel, and Japanese Green Tea, plus a generous helping of golden-bronze shimmer, Aura Bronzing Gel is ready to join the your arsenal of protection against Winter while providing your skin with a beautifully natural sun kissed glow.

Accented with the creamy blends of Mehron Beauty Makeup for Lips, Eyes, and Cheeks, your Beauty Makeup will be a force that Winter can't beat. While treating yourself to the Professional Beauty Makeup Products of Mehron, pick up extras as Holiday Gifts that will be received with joy throughout the Holiday Season.