The Mehron Look

What is The Mehron Look? It is your Look. Mehron Makeup is made for you. For work, for play, for parties, for affairs, there is a Mehron Look for you. Mehron Makeup is a diversified Makeup Company with a foundation in Professional Theatrical Makeup which began in 1927 in New York City. Throughout the eighty two years of Mehron's growth, the Makeup line has expanded to include almost every make up speciality.

From the roots of Theatrical Makeup catering to the Professional Performance Community of the roaring '20's, to the Stage Makeup for Broadway, and the Studio Makeup of Silent Films, Mehron has mastered them all. The funniest people on earth from the Greatest Show on Earth has relied on the purest Clown White that the world has to offer produced by Mehron. When Hollywood needed true color for Technicolor, and the Television Industry for color programing, Mehron stepped up and produced consistently true color, highly pigmented makeup to satisfy all their needs.

Who better to master Holloween Makeup than the Makeup Company whose products were used in horror films, monster movies, sci-fi productions. Special Effect Halloween Makeup was an easy crossover for Mehron, just package the same high quality, safe makeup in smaller consumer packages so that everyone can use the same Professional Theatrical Makeup that is used in Studios and Stages around the world. Mehron just had to provide easy to use Complete Makeup Kits that contain all the makeup elements needed to create specific characters and include free step by step illustrated instructions, written by Professional Makeup Artists so that anyone can become the Halloween or Stage Character that they wanted to be with useful easy to follow instructions.

As the art of Face Painting and Body Painting came into vogue, Mehron was ready with easy to use Makeup that was safe for face and body applications that had a color selection that allowed the Artists to create what their mind was seeing. Mehron teamed up with the First Lady of Face Painting, Jinny Houle to produce a line of Face Painting Makeup that has become used by Face Painting Artists at World Competitions and at Community Events.

After years of producing Makeup for the Most Beautiful Stars and Starlets of Hollywood, Bollywood and the Film Industry throughout the world offering Extreme Beauty Makeup for everyone was an easy transition. As the Beauty Mkeup Line has grown the color selection and product makeup has too. Now there is a Mehron Beauty Makeup for any time ready for you to create your Mehron Look.

So what is The Mehron Look, well that depends on you, are you a Shakespearean Actor, A Operatic Star, A Clown, A Mime, A Theater Student, A Body Painter, A Face Painter, A Model or just a Star of every day life? The Mehron Look is your look, your way. The Black Eyed Peas have The Mehron Look, Hilary Duff has The Mehron Look, Black Veil Brides have The Mehron Look, all are different but all are The Mehron Look. Get The Mehron Look, the look you want.

Makeup and Films

Today's film industry is more reliant on makeup Artists than ever before. One just has to look to some current films to see the importance of the Makeup Artist in the creation of the story line. Currently at the Box Office the lead in the Film Orphan is a twelve year old actress, Isabelle Fuhrman, who plays a nine year old girl who is really a 33 year old woman. Although Ms. Furhrman undoubtedly has great acting skills without the Makeup Artist it would be difficult for her to pull off the transition in age.

The Film Orphan relies on Makeup Artists with various skill sets, Annick Chartier is listed as the Makeup Artist, while Jonathan Lavallee, George Tucci and Paul Jones are listed as SPFX Makeup Artists. Within the field of Makeup, Special Effects Makeup has become a highly skilled speciality. The work of Special Effects Make Up Artists will be very prevalent in the list of soon to be released films, including, District 9, Surrogate, Zombieland and the Vampire's Assistant.

The Film Industry is hungry for the talent of Special Effect Makeup Artists. Special Effect Make Up Artists are creatively skilled artists who use prosthetics and makeup to create the characters that the Writers and Directors envision for their Film. Even within the speciality of Special Effects Makeup their are specialists. Special Effect Makeup Artists who are skilled in latex, air brush makeup and prosthetics have evolved into another layer of skilled craftsmen that are classified as Make Up Artists.

The current crop of Films soon to be released are all heavily reliant on the talents of Specialty Make Up Artists. As the needs of the Film Industry change so will the need for Makeup Specialists. The advent of High Definition Video has already created a need for Air Brush Makeup Specialists, creating yet another craft under the title of Makeup Artist.

Time To Plan The Fall Theater Season

Drama Teachers, Theater Professors and Performance Majors, the summer seems like it has just begun and you know you have to start preparing for the Fall Semester. Planning set designs, building, painting, preparing costumes, mending curtains, designing tickets for the printers and restocking all the supplies. Some of you stick to the tried and true and rerun a rotation of the same Productions, others feel the need to experiment and present a number of different productions each season. Whatever your planning routine is you know its time. Time to order the Makeup for the upcoming season and you find it so easy to just re-order the same as last year.

Stop! Before you take the easy way and send in a reorder for the upcoming theater season, look at Mehron, the leaders in theatrical makeup since 1927. You know Mehron as the Makeup of Broadway, you might think it is too high end for your theatrical students. Nothing could be further from the truth. Yes, Mehron is the same high quality makeup that has been selected to be the Makeup of Broadway by hundreds of Producers and Makeup Artists. Yes, Mehron is the Makeup selected by the Metropolitan Opera. Yes, Mehron is the Makeup of the Blue Man Group. Yes, Mehron is the Makeup that DreamWorks selected for Shrek. No, Mehron is not a budget buster, in fact with special University Theatrical Makeup will save you money over your current brand, the brand that you think is a bargain.

Mehron makes high quality makeup in the USA using selected ingredients, high pigmentation, durability and consistency at an affordable price for any budget. Look for your Special Informational Letter coming from Mehron to your Theater Department to see the extra special benefits that Mehron has for Theatrical Programs throughout the world. If you are a University Theater Professor or Drama Chairperson and you don't receive your Special Informational Letter, you can contact Stephanie Ferreira, Marketing Director of Mehron to be added to the Special Educational Mailing List or with any questions about using Mehron Makeup. This Year your students should take a step up and use the Makeup that has starred in every kind of Performance since 1927. Feeling like a pro makes students act like pros, you know the old saying, the right tool for the right job. Mehron is the right Makeup for Theater Productions at all levels.