Mehron Reaches New Heights for Garuda

With Fashion Makeup Artist Jackie Mgido leading the Mehron Makeup Artist Team to compliment the presentation of the Fall 2011 Fashion Collection of Toni Francesc at the Mercedes-Benz New York Fashion Week, Mehron Makeup has reached a new plateau in the world of Beauty Makeup. A recent recipient of the 2011 Essence Beauty Makeup Award, Mehron Makeup continues to be in the spotlight of Professional Beauty Makeup. Mehron Makeup, a Leader in Theatrical Makeup since 1927, traces its makeup roots back to the 1800's. With a collection that is constantly being added to, Mehron Makeup brings innovation, color, durability and ease of application to every makeup line in its growing Collections of Makeup.

The challenge of accentuating the Clothing Designs of the Garuda Collection by Mr. Francesc was plotted by the conceptualization and color expertise of Makeup Artist Jackie Mgido beginning with the Foundation Makeup of the future introduced by Mehron at The New York Makeup Show in may 2010, Celebré Pro HD Make-Up , a Foundation Makeup for every skin tone on earth, formulated with historically recognized skin nourishing ingredients. Along with Aloe Vera, Vitamin E and Pomegranate, Mehron has formulated Celebré Pro HD Make-Up with their long history of color pigmentation knowledge, forming a Foundation Makeup ready and able for any skin tone in the Digital Age. The High Definition of the digital age shows no mercy to discoloration, blemishes or depth differentials, Celebré Pro HD Foundation Make-Up , surrenders nothing to the intensity of the era, it offers complete, pure, buildable coverage with skin tone matches that can not be separated even by the High Definition Camera closeup. In person, as on the Runways of Fashion Week, Celebré Pro HD Make-Up , accentuates true color, with a smooth even color saturation mixed with nourishing skin ingredients.

After matching the hue of the Models Skin Tone with Celebré Pro HD Make-Up , the next step for Ms. Mgido and The Mehron Makeup Artist Team was to accent the clothing colors of The Garuda Collection by Mr. Francesc with colors representing the mythical bird. Garuda is represented throughout Mythology in various forms and colors that include, steel, grey, gold, and fiery red plumage. Just as the 2011 Fall Collection by Toni Francesc included the colors of the mythological Garuda, so too, did the choices from The Beauty Collection of Makeup from Mehron by Jackie Mgido. To represent the plumage of Garuda, the models were fitted with the famous Feather E.Y.E Lashes, a revolution in reusable eye lashes, built on a Mehron reputation for false eyelashes that goes back to the 1950's, when Mehron Melik, founder of Mehron, developer of reusable false eyelashes, and patent holder to the reusable eyelash case, introduced false eyelashes to the showgirls and performers of the night club era.

As the E.Y.E Lashes in the Feather Selection intimated the feathery plumage of Garuda, the silky smooth, E.Y.E. Powder in Black Onyx and Slate Grey was reminiscent of the strength and power of the mythical bird creature while accentuating the color selection of Fashion Collection being presented by Mr. Francesc. The final addition to the complimentary makeup for the Garuda that Ms. Mgido settled upon was the vibrant colors of Velvet Rose and Raspberry L.I.P. Cream, to represent the fiery red of Garuda and to compliment the fashions being displayed on the Runways by the Models of the 2011 Toni Francesc Fall Fashion Collection.

With the vast collection of Mehron Beauty Makeup in an stunning array of colors, any fashion can be complimented and individualized to satisfy the Look you want to achieve. Mehron continues to receive accolades in the world of Beauty Makeup and Fashion Makeup, adding to the legacy attained in Professional Theatrical Makeup for over eighty years. Unlike the early days of Mehron when only Professional Theatrical Performers had easy access to Mehron Theatrical Makeup, today, everyone has access to all the Mehron Makeup Collections through a Network of Worldwide Distributors and Authorized Mehron Retailers.

Urban Forest in Photos

On September 14, 2010 on the Runway of New York Mercedes-Benz Fashion Week held at Lincoln Center, Toni Francesc, Fashion Designer, presented his thematic fashion collection entitled, Urban Forest. Keying in on the colors represented by the bark of trees in the forest, Mr. Francesc featured a Fashion Collection that married the look of urban life with the colors of nature. Highlighting the colors of bark, beige, grey, and white accented by the colors of sculpted wood, Toni Francesc used the inspiration of the sky, sunrises and sunsets to add splashes of turquoise, coral, and shades of pink to add bright, vivid color to his 2011 Spring Fashion Line.

Under the direction of Makeup Artist Jackie Mgido, a Team of Mehron Makeup Artists selected Fashion Makeup from the extensive product lines of Mehron Makeup to compliment the Urban Forest Fashion Collection of Mr. Francesc. Choosing a Foundation Makeup for the 18 Models who walked the runway showing the Urban Forest Fashion Collection was made easy for the Mehron Makeup Artists with the Foundation of the Future, Celebré Pro HD Make-Up, This nature based Foundation Cream Makeup boasts a hue for every skin tone on earth along with the skin pampering natural ingredients of Aloe Vera, Vitamin E, and Pomegranate. Joining Mr. Francesc for the second Fashion Week in a row, Mehron Makeup was applied by an elite team of Professional Makeup Artists to complete the total look envisioned by the Fashion Theme of the Toni Francesc Urban Forest Collection for the Spring 2011 Season.

The Team of Mehron Makeup Artists are busy applying Mehron Celebré Pro HD Make-Up, E.Y.E. Lashes, E.Y.E. Cream, Paradise Makeup AQ, Metallic Powder and CHEEK Cream from the Fashion Makeup Collection of Mehron Makeup.

Key Makeup Artist Jackie Mgdio applies Yellow Paradise Makeup AQ to a Model preparing to show the Urban Forest Fashion Collection of Toni Francesc.

A Model for the Toni Francesc Urban Forest Collection waits while her Mehron Fashion Makeup is applied, featuring the shimmer of Metallic Powder accented with Yellow Paradise Makeup AQ.

Models showing the Urban Forest Collection by Barcelona Fashion Designer Toni Francesc pass on the Runway of Mercedes-Benz New York Fashion Week under the Studio Tent at Lincoln Center, New York City.

A model shows one of the Urban Forest Collection which features the grey of Forest tree bark accented by the sculpted look of finished wood and accented by Mehron Fashion Makeup.

The Final Walk on the Runway of the Urban Forest Fashion Collection by Fashion Designer Toni Francesc, Makeup by Mehron, Innovators of Fashion Makeup.

Hailing from Spain, Fashion Designer Toni Francesc takes a bow at the completion of his Urban Forest Fashion Collection.

All Photos used in the Urban Forest in Photos Blog are Courtesy of Photographer Richard Esposito.

Mehron Makeup and the Urban Forest

In conjunction with Mehron Makeup, Barcelona Fashion Designer Toni Francesc presented his Spring Fashion Collection at Lincoln Center, the new home of Mercedes-Benz Fashion Week in New York City. Mr. Francesc entitled his presentation of his Spring 2011 line, "Urban Forest". Bringing the natural feel of the "green revolution" concept into his newest Fashion Collection for Spring 2011, Mr. Francesc visualizes the Urban Environment in harmony with nature. Taking the basic reusable element of wood, the "Urban Forest" Collection by Mr. Francesc features the colors and depth of design offered by this elementary material. Keying in on the tones of beige, white and grey, The Toni Francesc Collection for Spring 2011 is enlightened by splashes of yellow, coral and turquoise, representing the light, sea and air of the Urban Forest.

Mehron Fashion Makeup applied by a team of Makeup Artists led by Jackie Mgido perfectly complimented the colors and textures of the Francesc concept with a dynamic range of colors. Building on a base of the newest in Foundation Makeup, Celebré Pro HD Make-Up , the Mehron Makeup Artist Team provided a flawless skin tone for each of the 18 Models who presented Designer Francesc Urban Forest Collection. Using Paradise Makeup AQ in Yellow, Jet Black E.Y.E. Cream, Metallic Powder, and E.Y.E. Lashes applied with AdGem, The Team of Mehron Makeup Artists led by Ms, Mgido presented an eye look that coordinated with, and highlighted the colors of the fashion collection.

To obtain the "wood" look conjured up by the Urban Forest Collection, Makeup Artist Jackie Mgido blended shades of Celebré Pro HD Make-Up, mixed with Bubble Gum L.I.P. Cream to compliment the splashes of color in Mr. Francesc's Collection. Along with the natural look of each model accomplished with the high definition era natural Foundation Makeup of Celebré Pro HD Make-Up, the cheeks of the models were blended with Shell Pink and Pink Coral CHEEK Cream by Mehron.

After previewing the Urban Forest Collection the previous day, Jackie Mgido and the Mehron Makeup Team knew exactly which of the hundreds of products and shades from the Mehron Fashion Makeup Collection they were going to use to enhance the Urban Forest concept that Fashion Designer Toni Francesc envisioned for his Mercedes-Benz Fashion Week Presentation.

Fashion Makeup Artist Jackie Mgido

Makeup Artist Jackie Mgido will be the Lead Makeup Artist for the Mehron Makeup Team at New York Mercedes-Benz Fashion Week on September 14, 2010.

With the Fall 2010 Mercedes-Benz New York Fall Fashion Week drawing record crowds and press coverage not only throughout the Fashion News but also in Business News around the world, day number 6, September 14, 2010 will see Mehron Makeup collaborate with Fashion Designer Toni Francesc. Hailing from Spain, Mr. Francesc will present his newest Fashion Collection to the world at 9 PM at The Studio. This year will be the third appearance for Mehron Makeup at the world's most watched Fashion Week. Each year a team of independent Makeup Artists from all makeup disciplines form the Team of Mehron Makeup Artists who make Mehron Makeup shine on the Runways of Mercedes-Benz Fashion Week. This year bi-coastal Makeup Artist Jackie Mgido will be heading the Team of Mehron Makeup Artists for the Toni Francesc Fashion Collection Presentation at Lincoln Center, New York City.

Ms. Mgidio has over a decade of Makeup Application experience working in Television and Films along with being a sought after instructor by young Makeup Artist Students. The resime of Jackie Mgido includes the Faculty of the Make-Up Designory (MUD), the much respected California Makeup School that produces disciplined, creative award winning makeup artists year after year. As a specialist in Beauty Makeup Application, Ms. Mgido has worked for Elle Magazine, the most prestigious of the Fashion Magazines in the world.

Born and raised in Zimbabwe, Africa, Jackie Mgido now splits her time between New York and Los Angles as she practices her art for various Television Networks, Film Studios, Fashion Magazines and Teaching. As a busy practitioner of the Art of Makeup Application, Ms. Mgido has worked the dial of Television Networks including, Bravo, Food Network, E Channel, ABC, CBS, and Fox.

In between teaching and working for Television Networks and Film Studios, the faces of celebrities such as Neil Patrick Harris, Vanessa Huggins, Jamie Fox, Snoop Dog, and George Lopez have been beautified by the work of Makeup Artist Jackie Mgido.

Jackie Mgido was one of the first Makeup Artists to use the Fashion Makeup Introductions of Mehron Makeup throughout the last three years. Using her artistic vision of beautiful soft applications and color complimenting techniques, Ms. Mgido created a series of ads for Mehron using Makeup from the enhanced Beauty Eye Wear Makeup recently added to the Mehron Makeup Beauty Collection.

Jackie Mgido is excited to be the Lead Makeup Artist for the Mehron Makeup Team at the 2010 New York Mercedes-Benz Fashion Show of Toni Francesc recently viewing his collection and discussing the look that Mr. Francesc would like his models to have on the runway of the September 14, 2010 Show at 9:00 PM at the Studio at Lincoln Center. Mehron is thrilled to have Jackie involved in the third appearance of Mehron Fashion Makeup at New York Fashion Week and looks forward to another successful year of coupling Mehron Fashion Makeup with the newest in Fashion Designs.

Makeup by Makeup Artist Jackie Mgido for Mehron Fashion Makeup.